Claudia Franken, founder of Next Layer Concepts

Founder trust

Strategic from above. Human in collaboration.

Next Layer Concepts is built for companies that are too good to communicate vaguely.

Claudia brings 12+ years of B2B marketing experience, with a background in B2B communication, events, branding, content direction, websites, LinkedIn and AI-enhanced creative workflows.

The way of working is sharp, creative and practical: strategic enough to set direction, close enough to move quickly and critical enough to turn scattered ideas into a brand that makes sense.

12+ years B2B marketing
Business communication and events
AI-smart creative workflows
LinkedIn and positioning